Creating exceptional long-form content for your brand can be daunting, especially when factoring in specific products and features.
Fortunately, AI is a game-changer for this. In this guide, I’ll show you how to build a custom-trained content writing app that can pull information from research agents, perplexity, and knowledgebase files to enhance your content output.
And it will all be done with an easy-to-use no-code AI app builder.
Why Custom AI-Powered Content Matters
Optimizing for EEAT, keyword integration, and brand-specific nuances is crucial to creating pages that can actually rank on search and resonate with your audience at the same time. Failing to tailor your content strategy often results in generic posts that fall flat in terms of engagement and search visibility.
Expert writers and editors have predominantly done this work. But now AI is catching up and is able to step out of the flavorless generic vanilla zone that it’s been stuck in for a while. When you train your own writing app, it can become increasingly knowledgeable about your brand, products, features, benefits, and what’s going on in the web on your topics.
Steps To Create Your Custom Trained Content Writer
Crafting rich content tailored to your brand’s tone and offerings is now more manageable than ever. Moonlit, a user-friendly AI platform, allows you to create custom content writing apps by assembling components with simple drag-and-drop functionality.
- Step 1: Begin by setting up the input section for URLs, keywords, and any other pertinent information.
- Step 2: Use Moonlit’s functions section to integrate tasks like knowledge retrieval, writing, EEAT analysis, and revisions.
- Step 3: Choose the target keyword, prepare a content brief, and input both into your tool for automated content generation.
- Step 4: Employ revision stages to ensure the content meets EEAT standards and includes specific product features.
Check out my walkthrough video for a full step-by-step guide on creating your content writing tool.
Cool things you can add to your content with knowledge retrieval and research
- Up-to-date statistics, industry trends, and expert quotes.
- Case studies and brand-specific details, effortlessly woven into the narrative.
- Product/service features, USPs, warranties, etc.
Recco’s For The Best Content Results
1. Competitor Analysis
Identify a competitor’s content strategy to gauge the landscape and refine your input parameters accordingly. Use 3 competing pages to create a content brief.
2. Data Preparation
Gather essential data, including keywords, content briefs, and any proprietary insights or documentation for a well-rounded content approach.
3. Input and Analysis
Feed your data into the app, allowing it to generate content while you interpret outputs for strategic adjustments. Use knowledgebase features to train your apps on key brand details.
4. Identify Gaps or Opportunities
Evaluate where your existing content may be lacking in authority or focus, utilizing app outputs as feedback for optimization.
5. Existing Content Enhancement
Refine already published content through suggested improvements, such as adding data-driven insights or enhancing readability for user engagement.
6. Strategic SEO Enhancements
Tap into high-performing queries by adjusting your keyword strategy. Add case studies or statistics to help strengthen EEAT.
7. Don’t Copy/Paste. Make Manual Adjustments
Don’t ever blindly publish AI content. Give the generated content to a human who’s an expert on the topic so they can finesse it with their experience and expertise.
8. Content Beyond Automation
Integrate human insights such as customer testimonials, firsthand experiences, or visuals for improved content depth.
9. Add Internal Links
Don’t expect content to rank if it has no internal links from relevant and related pages. Identify contextual internal linking opportunities and link your pages up.
10. Clusters and Topics, not Keywords
Don’t create 1 post on 1 keyword and expect results. Create a whole cluster of related topics. Leverage a topical map and plan out a whole set of content around a core theme. Plan hubs and spokes, create all of it, and link it together.
Join the AI SEO Academy
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